How much does a website cost? 9 factors that set the price
What the price of a website in Georgia depends on: site type, design, features, integrations, languages, SEO and the costs people often forget.
“How much does a website cost?” is the question we're asked most often. The honest answer: as much as a car. Both can be very cheap or very expensive, and in both cases the price is set by what you actually need.
In this article we explain what the price of building a website in Georgia depends on, why offers differ so much from each other and how to compare them without missing hidden costs.
Why prices vary so much
For the same request (“we need a website”) you can get offers that differ several times over. This often happens because different providers offer completely different things: one drops text into a ready template, another offers custom design, structure, SEO and long-term support. So comparing prices only makes sense when the scope is the same.
9 factors that determine a website's price
1. Type of website
A landing page, a business card site, a corporate site, an online store and a web app are completely different volumes of work. We describe the types in detail in the guide to building a website.
2. Number of pages and structure
What matters is not only the number but also the number of unique templates. Ten identical service pages are less work than five completely different ones.
3. Design: template or custom
A ready template is cheap, but your site looks like many others and often contains excess code. Custom UI/UX design is tailored to your brand, audience and goal, and that shows in the results too.
4. Features
Forms, a booking system, filters, a customer account, a calculator, search: every feature means extra design, development and testing.
5. Online payment and integrations
A bank payment system, a delivery service, CRM, accounting, inventory: each integration takes time. For an online store this is often a significant part of the budget. See the online store development service.
6. Number of languages
A multilingual site isn't just translation: every language needs its own URLs, metadata and the right technical links, so Google shows each one to the right audience.
7. Content
Copywriting, photography, illustrations, video: some offers include them, some don't. If you prepare the content yourself, that lowers the price too, but it often lengthens the timeline.
8. SEO and speed
Technical SEO, structured data, image optimisation and speed are either part of the project from the start or cost you extra later, often more.
9. Post-launch support
Updates, backups, security and small changes: this isn't a one-off cost. Find out how long your free guarantee lasts and what monthly support costs.
Costs that are often overlooked
- Domain: an annual fee;
- Hosting: monthly or annual;
- Paid plugins and themes: some require an annual licence;
- Platform fees: for example with Shopify;
- Bank commission on online payments;
- An email service on your domain (for example info@yourdomain.ge).
How to compare offers
- Send every provider the same brief: goal, pages, features, languages.
- Ask for a detailed offer broken down by stage, not a single number.
- Find out how many revisions you're entitled to at the design stage.
- Check whether texts, SEO, analytics and admin training are included.
- Look at live sites this provider has built.
- Check whose name the domain, hosting and access details are registered in.
The most expensive website is the one you have to build twice.
How to save without losing quality
- Start with a minimal version. Launch the main pages first and the rest step by step.
- Prepare the content yourself. If you have the texts and photos, the price goes down.
- Don't add features “just in case”. Every unnecessary feature raises the price and complicates the site.
- Choose the right platform. In many cases WordPress is a practical and economical solution; see WordPress or custom code.
What a website costs at Webico
We name a fixed price once we understand your task, so the offer is accurate and no “surprises” await you later. Book a free consultation: in one call we'll work out what you need, and within one business day we'll send you an offer broken into stages. Also see our website development service.
Frequently asked questions
Because they often offer different things: dropping text into a ready template, or custom design, structure, SEO and support. Comparing offers only makes sense when the scope is the same.
The domain, hosting, licences for paid plugins, platform fees (for example Shopify), bank commission on online payments and technical support.
Start with a minimal version and expand step by step, prepare the texts and photos yourself, don't add unnecessary features and choose a platform that suits the task.