Building a website step by step: what to know before you start (2026)
The complete guide to building a business website: site types, content, choosing a platform, stages, timelines and the most common mistakes.
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Tips for Georgian businesses
We write about what we see every day: why clients can't find a website, where the ad budget “burns” and what really changes results. Short, clear and in the context of the Georgian market.
How to choose a web agency: 12 questions to ask before you sign
Choosing a web agency: 12 questions about portfolio, process, technology, price and ownership, plus the warning signs to watch for before you sign a contract.
ReadMarketing agency: when you need one and how to choose the right one
What a digital marketing agency does, when an agency beats an in-house marketer and when it doesn't, and 8 criteria for choosing the right partner.
ReadHow much does a website cost? 9 factors that set the price
What the price of a website in Georgia depends on: site type, design, features, integrations, languages, SEO and the costs people often forget.
ReadSEO agency: what it does, when results show and how to check them
What an SEO service includes: technical SEO, content and local SEO. How long results take, what a report should contain and what to ask an SEO agency.
ReadWordPress or custom code: which is better for your business?
WordPress compared with a custom-built site: launch time, budget, management, speed, security and growth. When to choose which.
ReadGeorgian or Latin letters? How Georgians search on Google
“kbilis eqimi” or “კბილის ექიმი”? Many people search Google in Latin letters. Here's how to find out how your clients search for you, and what to do on your site without spoiling the text.
ReadHow to show up on Google Maps: Google Business Profile step by step
When someone searches for “car service in Saburtalo” or “coffee near me”, the first thing they see is a map. Here's how to set up your business profile so that they find you.
ReadFacebook ads: 7 mistakes that eat your budget
The “Boost” button, campaigns built around likes and Messenger messages left unanswered for hours. The most common mistakes we see in Georgian businesses, and how to fix them.
ReadAn online store in Georgia: what to know before you launch
It's one step from an Instagram page to your own online store, but that step needs to be planned well. Payments, delivery, the platform and a few other questions to settle before launch.
ReadWhy people leave your site on mobile, and how to fix it
You check your site on a laptop on fast Wi-Fi, but your client opens it on a bus with mobile data. Five reasons visitors leave a site on mobile, and a five-minute test you can run today.
ReadA logo is not a brand yet: branding for small Georgian businesses
“We need a logo” is how most conversations start. But a brand is what people feel and remember about you. What you need besides a logo, and why on the Georgian market even choosing a font is a question of its own.
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